1. Develop and implement marketing strategies and campaigns to enhance brand awareness and customer engagement.
2. Serve as the primary point of contact for marketing-related information within the sales and marketing team, ensuring all team members are accurately informed and updated.
3. Coordinate with different teams, such as design, content, sales, and customer service to ensure brand consistency.
4. Organize and execute marketing events, webinars, and trade shows.
5. Visit property and customer sites regularly to understand their needs and preferences.
6. Deliver presentations to various companies to promote our products and services.
7. Conduct market research to identify market trends, competitor offerings, demographic data, and other relevant information.
8. Measure and report on the performance of marketing campaigns and initiatives, assessing against set goals (ROI and KPIs).
9. Develop and maintain relationships with key stakeholders, both internal and external, including customers, potential customers, industry professionals, and journalists.
10. Maintain a strong understanding of product and service offerings, and innovate ways to position our products in the market.
11. Manage social media presence and direct programs to improve social media reputation and recognition.

Job Requirements