Goodman Fielder Papua New Guinea is one of PNG’s largest food companies, manufacturing and distributing high-quality Flour, Stock Feed, Snacks and Bakery products throughout the country. The company owns a host of iconic brands which include; Flame Flour, Flame Stockfeed, Bilas Bread, Arthur's Pie, Twisties, Skel Rice and the Meadow Lea range.

At GFI, we care about making everyday food better for everyone.

Our goal is to be the leading and most innovative food company with a mission to meet our customers’ needs for superior quality foods with brands that are trusted by families everywhere. We are the go-to source of consumer, shopper, and customer insights to help our customer and business partners succeed.

We are seeking a highly motivated and results-driven Senior Trade Executive to join our Trade Marketing team based in Port Moresby. Reporting to the Trade Marketing Manager, this role will play a key part in driving national trade execution across Modern Trade, General Trade, and Outstation markets, ensuring consistent execution of trade marketing initiatives and sales growth strategies.

KEY RESPONSIBILITIES:

• Lead and coordinate national trade execution activities across all channels.
• Drive compliance with planograms, POSM deployment, display standards, and promotional activities.
• Monitor and improve Share of Visibility (SOVI) and in-store execution standards.
• Conduct field audits and assess promotional effectiveness.
• Track competitor activities, market trends, and customer insights.
• Support New Product Development (NPD) launches and trade activation programs.
• Develop and maintain regional execution scorecards and reports.
• Work closely with Sales, Regional Teams, and Category stakeholders to ensure successful implementation of approved initiatives.
• Provide post-activity analysis and recommendations to maximize return on trade investment.

QUALIFICATIONS / EXPERIENCE:

• Degree or Diploma in Marketing, Business Management, Commerce, or a related field.
• Minimum 3-5 years' experience in Trade Marketing, Sales, FMCG, or a related commercial environment.
• Strong understanding of trade marketing principles, retail execution, merchandising, and promotional management.
• Experience in conducting market audits and analysing sales and execution data.
• Advanced proficiency in Microsoft Excel, PowerPoint, and reporting tools.
• Excellent communication, stakeholder management, and presentation skills.
• Ability to travel domestically for field visits and trade execution activities.

PERSONAL ATTRIBUTES

• Strong leadership and coordination skills.
• Analytical and detail-oriented mindset.
• Self-motivated with the ability to work independently and meet deadlines.
• Strong problem-solving and decision-making capabilities.
• Results-focused with a customer-centric approach

Be part of the Skel life and join a team that values healthy eating and active lifestyles and wants to share that with all the people of PNG. Email your EOI and CV/Resume in 1 PDF file and send to email: [email protected].

In the subject line address as "Senior Trade Executive".

Applications close Tuesday 20th October 2026.

Only shortlisted candidates will be contacted.